APD Webinar | Improve Negotiations by Adjusting Your Communication

Date & Time: July 24th, 11:30 AM Eastern
Duration: 30 Minutes
Host: Mike Wynn, APD’s Vice President

Stronger Communication. Better Outcomes.

Every buyer, supplier, and stakeholder processes information differently. Some make quick decisions. Others take their time. Some seek collaboration. Others thrive on control.

Negotiators who adapt to these styles create alignment, reduce resistance, and get better results. Those who don’t? They face delays, confusion, and disengagement.

This webinar will show you how to avoid those pitfalls by adjusting your approach.

What You’ll Learn:

✅ The four primary communication styles you’re likely to encounter
✅ How to quickly identify someone’s style—even in a first meeting
✅ Tactics for adapting your negotiation approach to build rapport and influence
✅ What to avoid when styles clash—so you don’t lose momentum or trust

Who Should Attend:

Buyers and sourcing professionals who negotiate regularly
Category managers looking to improve cross-functional collaboration
Team leaders coaching others on negotiation effectiveness

Don’t let communication be the reason a negotiation fails.

Learn how to shift your style to meet others where they are—and move negotiations forward.